WHAT WE OFFER
Meet Us.
Sascha Chesler Co-Founder, Creative Director
Meet Sascha, our co-founder, creative brain, and brand strategist with a knack for turning big ideas into polished realities. With roots in project management, digital marketing, design, and art, she’s all about building bold, outdoorsy lifestyle brands that just click. If it leaves the nest, you can bet Sascha made sure it fits
Haley Goodreau
Co-Founder, Director of Marketing & Communications
Meet Haley, our co-founder, communications strategist and messaging mastermind. She helps businesses and organizations craft marketing strategies that actually stick, making sure every channel tells the same story. With expertise in PR, social, web content, and brand identity, Haley knows how to get the right message to the right people every single time.
Testimonials
“Sascha and Haley bring the perfect balance of creativity, clarity, and communication. Their ideas are fresh and imaginative, but always grounded in clear strategy. They’re incredibly easy to work with—focused, responsive, and genuinely collaborative. Working with them has felt like having true creative partners.”
Harrison Smith, Assistant Executive Director, Copper Harbor Trails Club
“Haley is a generous and skillful collaborator with an ability to identify story narratives and chart a creative direction that will click with our audiences. Haley's eye for design is one of her strongest assets.”
Cyndi Perkins, Associate Director of Communications, Michigan Technological University
“Sascha is an extremely observant and is always bringing her thought leadership into the scope of each process - driving improvements across the entire business. Working with her is enlightening, impactful, and joyful.”
Jeni (Schmidt) Gilpin, Business Operations Manager at TikTok
Why Goose?
There’s a buzz of growth in the Keweenaw Peninsula, as new businesses, creative ventures, and driven founders continue to emerge. But what we’ve noticed is that while these brands are rich in story, personality, and potential, they’re often strapped for time, resources, or the know-how to build and maintain a strong marketing presence.
That’s where Goose Collective comes in.
We’re here to offer hands-on, deeply rooted marketing support that goes beyond surface-level strategy. We can be your second and third hand, helping with outreach, engagement, and brand-building, so you can focus on the part you love: running your business.
